1. Identify and Qualify Anonymous Arena/Stadium Visitors (can go back to start of season)
2. Identify and Qualify Web Site Visitors
Our Business Executive Identifier tool identifies business owners, executives, and professionals within your consumer/residential accounts.
Do not forget your past group leaders. Go back several seasons and reconnect using a personalized post card that has a “we miss you”/”welcome back” message. Give them reasons to come back and make them a special offer if possible.
Target groups for late-season games.
A. Targeted Group Categories
B. BIG BUSINESS: Companies with 20+, 50+, or 100+ Employees
C. Human Resources Executives
We recommend a multi-touch campaign for these prospects: personalized post cards + phones + emails.